UX Designer Blending Creativity with Innovation

Transforming 10 years of creative design expertise into user-centered digital experiences, combining visual design strength with a focus on usability, functionality, and impactful user journeys.

Years Creative Design
0 +
Brands worked With
0 +
Designs Delivered
0 +

Featured Projects

Showcasing my transition from creative design to user experience, with focus on user-centered design principles and problem-solving.

MentorGrid App

MentorGrid is a mentorship platform for career growth through structured guidance, progress tracking, and seamless communication.

Lovable

User Research

Prototyping

Usability Testing

AegisOps AI Agents

AegisOps is an AI platform that lets businesses deploy agents to automate tasks and manage operations with human oversight.

Figma

Lovable

User Research

Prototyping

Usability Testing

MetroBus Web-App

A smart transit platform that helps commuters easily find routes, track buses in real time, and manage their travel in one place.

Figma

Lovable

User Research

Prototyping

Usability Testing

About Me

I’m a UX Designer with a strong foundation in creative design. My decade-long journey in creative design has equipped me with a unique perspective on visual communication, which I now apply to creating meaningful, user-centered experiences.

My Journey

For the past 10 years, I’ve been immersed in the world of creative design, working across various mediums from brand identity to digital marketing materials. This extensive experience has given me a deep understanding of visual communication, typography, color theory, and composition.

Now, I’m channeling this creative expertise into UX design, where I can combine my aesthetic sensibilities with user-centered design principles. I’m passionate about creating interfaces that are not only beautiful but also intuitive and accessible to all users.

I’m actively seeking UX opportunities where I can apply my creative background while continuing to learn and grow in user experience design. I’m also available for freelance projects that allow me to explore different industries and design challenges.

Creative Foundation

10 years of experience in branding and digital design.

User-Centered Thinking

Designing with empathy to create intuitive user experiences.

Problem Solving

Turning complex ideas into simple, effective solutions.

Innovation

Exploring new ideas to create impactful digital experiences.

Tools & Skills

Figma

Adobe Creative Suit

Miro

Maze

Hotjar

User Research

Wireframing

Prototyping

Usability Testing

Information Architecture

Sketch

Adobe XD

Principle

Let’s Connect

Let's Work Together

Interested in working together? I’d love to hear about your project.

Current Availability

Collaborations

Available

Freelance Projects

Open

Consulting

Available

Get In Touch

hello@edmondmasemola.com

LinkedIn Profile

Download My Resume